Introduction
Impact Investing Ghana (IIGh) is a nonprofit organization dedicated to advancing the impact investment ecosystem in Ghana. Through its programs, IIGh mobilizes resources to address critical social and environmental challenges, driving sustainable development in Ghana and West Africa. As part of its 2024 strategic objectives, IIGh seeks to showcase its achievements and the outcomes of RISA-funded projects through two professionally produced videos.
The videos will serve as advocacy tools to engage donors, stakeholders, and the general public, while also providing evidence-based impact stories to report on RISA-funded activities to ecosystem players and funders
Scope of Work
Project Title: 2024 Impact Stories for IIGh Programs and RISA Project Activities
Client: Impact Investing Ghana (IIGh)
Purpose:
The purpose of this assignment is to engage a professional videographer or production team to capture and produce two high-quality video highlights that showcase the achievements, lessons learned, and transformative outcomes of IIGh’s programs, including RISA-sponsored activities. These videos will serve as tools for advocacy, stakeholder engagement, and public awareness.
Videos to Be Produced:
- Video 1: IIGh’s overall achievements and impact in 2024 (3–5 minutes).
- Video 2: Successes and outcomes of RISA-sponsored programs under IIGh (3–5 minutes).
Target Audience:
- Video 1: Donors, partners, stakeholders, and the general public.
- Video 2: RISA program stakeholders, including funders, government agencies, and ecosystem players.
Video Style:
Professional, impactful, and engaging, incorporating interviews, event footage, graphics, and data visualizations to effectively tell the story.
Project Objectives
Video 1: IIGh Overall Achievements and Impact
- Showcase IIGh’s milestones, activities, and measurable impact in 2024.
- Highlight key programs, events, partnerships, and successes.
- Emphasize IIGh’s role in driving impact investing and ecosystem development in Ghana and West Africa.
- Inspire confidence and encourage continued stakeholder support.
Video 2: RISA-Sponsored Activities
- Highlight the outcomes, achievements, and impact of RISA-funded programs.
- Showcase tangible results, testimonials, and success stories.
- Demonstrate the value of RISA’s investment in fostering sustainable and inclusive growth.
- Serve as a reporting tool for funders and stakeholders.
Scope of Work and Deliverables
- Pre-Production:
- Conduct a briefing session with IIGh to align on messaging and priorities.
- Review available footage, photos, event recordings, and program reports.
- Develop concepts, storyboards, and scripts for both videos, incorporating client branding guidelines.
- Production:
- Filming Duration: Up to two days of on-location filming for interviews and B-roll footage.
- Locations: IIGh office, partner program sites, and relevant events.
- Interviews/Testimonials:
- Capture interviews with IIGh leadership, program beneficiaries, and RISA representatives.
- Include soundbites and testimonials to humanize the impact stories.
- Additional Footage:
- Record events, team collaborations, workshops, and community impacts.
- Post-Production:
- Professional editing of two polished videos (3–5 minutes each).
- Integration of the following elements:
- Organization branding (logos, text overlays, and transitions).
- Voiceover or subtitles (based on script).
- Background music (royalty-free, aligned with tone).
- Motion graphics/animations to highlight impact metrics.
- Deliverables:
- Storyboards and finalized video plans.
- Two high-quality, edited videos (3–5 minutes each).
- Raw footage, full interviews, and finalized videos in MP4 format.
- Social media snippets (30–60 seconds, optional).
- Provide two rounds of revisions for each video based on client feedback.
Delivery Formats:
- Optimized versions for online platforms (YouTube, LinkedIn, website).
- High-resolution versions for presentations or offline use.
Timeline
The consultant is expected to complete the assignment within 4 weeks from the start date. The key milestones are:
- Submission of pre-production plans: Week 1
- On-location filming: Week 2
- First drafts of videos: week 3
- Final videos submitted: week 4
Roles and Responsibilities
Impact Investing Ghana (IIGh):
- Provide access to program assets, reports, and branding guidelines.
- Coordinate on-location access for filming and interviews.
- Review and approve storyboards, scripts, and video drafts.
- Provide feedback in a timely manner to ensure deadlines are met.
Consultant:
- Plan and execute the production of high-quality videos in alignment with project objectives.
- Ensure all music, footage, and graphics are royalty-free or properly licensed.
- Communicate regularly with IIGh to ensure alignment on deliverables.
Evaluation Criteria
The selection of the consultant will be based on the following:
- Technical Expertise: Proven experience in video production, storytelling, and editing.
- Portfolio: Examples of similar projects completed.
- Proposed Methodology: Approach to achieving project objectives within the timeline.
- Budget Proposal: Cost-effectiveness and detailed budget breakdown.
- References: At least two client references from past projects.
Submission Guidelines
Interested consultants are required to submit:
- Profile of the videographer/production team, including relevant experience.
- Detailed proposal outlining methodology, work plan, and timeline.
- Portfolio showcasing similar work.
- Budget breakdown.
Proposals should be submitted by 19th December 2024 to info@impactinvestinggh.orgwithjosephine.brown@impactinvestinggh.org in copy..
Subject Line: “RfQ – 2024 Impact Stories for IIGh and RISA Projects”